Understanding Photo Insurance

Insurance – Liability, Shoot Insurance, and Riders/Binders

“Liability refers to your basic insurance package you must have to cover loss or damage to your equipment, and to protect your personnel.

Shoot insurance is a more costly type of insurance that will cover you in the event you need to reshoot a job.

Riders/Binders cover the additional insurance costs involved when you rent a very expensive piece of equipment, or want to shoot on a location where the owner wants to be named as additionally insured on your policy in case anything happens to their property.”

That and a lot more great advice on Estimating Expenses – photo.net.

If you need insurance and you’re an ASMP member, try out Taylor & Taylor Insurance for Photographers.

QR Codes = Awesome

I don’t remember my exact train of thought on QR Codes, but I’ve been seeing them everywhere lately. I didn’t quite know what they were, so I googled it to find out. Basically, they’re bar codes of any type of text. They can be URLs, phone numbers, and even just plain text. You scan them and it spits out whatever you want. I  ran across this QR Generator site and these are my results.

Link to my website:

All my contact info:

Just scan with your camera phone and viola! All the info you need. Here’s a great free iPhone App for QR Scanning.

This is a great tool for business cards, promos, whatever! Technology RULES!

UPDATE: I found another QR Generator site that does vCards like this:

Cover Shot Spotted in Portlandia Trailer

In July of 2009, I photographed the cover of Portland Monthly for a feature story on rivers and river activities. It was definitely one of my favorite shots from the year and a great tearsheet.

To my surprise, that issue of the magazine just turned up in a hilarious trailer of Portlandia. Look for it right past the 1 minute mark.

About Portlandia

The 6-part IFC Original short-based comedy series PORTLANDIA, created, written by and starring Fred Armisen (SNL) and Carrie Brownstein (vocalist/guitarist, WILD FLAG, Sleater-Kinney), premieres on IFC Friday, January 21, 2011 at 10:30 PM ET/PT. Each episode’s character-based shorts draw viewers into “Portlandia,” the creators’ dreamy and absurd rendering of Portland, Oregon.

Read more about Portlandia here: http://www.ifc.com/portlandia/

Photography is just like…

…music. You hear a pop song in commercial, but that company doesn’t own the song.

…software. You buy software, but that doesn’t mean you own the code.

…blueprints. You may own the building when it’s built, but the architect owns the design.

…sculpture. You can buy art, but you can’t copy and sell it as your own.

The intellectual property is an intangible asset, that is, it is intangible as well as it cannot be defined or specified by its physical parameters. It is created by human intellectual or inspirational activity. Therefore, the intellectual property must be defined in some discernible method to be protected by the laws.

via Intellectual property valuation – Wikipedia, the free encyclopedia.

What’s your simile for photography licensing?

The Page Ratio is Best at 2:3

Knowing fundamentals of design makes you a better commercial and editorial photographer. This excellent read is a great primer on theory and really comes in handy when you have to shoot for a layout.

Tschichold

This was the magic bullet that the other canons were missing. His reasoning was that it sits within the Fibonacci Sequence, as well as the Golden Ratio, and establishes that the textblock will be harmonious and proportional to the page — it’s how the height of it equals the width of the page.

via The Secret Law of Page Harmony – Retinart via A Photo Editor.

The Wisdom of Arlo

Sometime back, I got a chance to shoot the folk singer Arlo Guthrie. He said something that day that has stayed with me:

The art of doing nothin’ is probably one of the most profitable things you can do, because it sets you up to be doing something.

When you are thinking about accepting an assignment where the fees will barely cover your costs, or giving in to an excessive rights grab with the justification that “it’s better than doing nothin’,” that’s a good time to reflect on Guthrie’s advice.

By John Harrington via Why Selling “All Rights” Is Wrong for Your Photography Business | Black Star Rising.

Pricing Photography for Image Libraries

“…in a world where photographers traditionally price their product based on usage, what is “unlimited” use worth? There have always been photographers who intentionally or unknowingly ignore the subject of licensing, or otherwise simply give away unlimited use of their pictures without charging a premium for it. Those tend to be young photographers who don’t know any better, or established photographers who have found that it’s the only way they can compete, or they couldn’t be bothered with the extra work involved in understanding how image licensing works and explaining it to their clients.

However, in most of these cases, pricing photography “by the day” is a dysfunctional system, and not in the interests of the photographer or the client. There’s an inherent conflict when a photographer is compensated in inverse proportion to her productivity. The more photographs she produces, the less she is paid for each of them. Any photographer’s natural motivation will be to produce enough work to satisfy the expectations of the client, and no more. That is no way to run a business.”

by Jess Dudley

via A Photo Editor – Real World Estimates – Pricing Photography for Image Libraries.

Cost of Doing (Photo) Business Calculator

For anyone wanting to be a photographer or currently a photographer, the most important thing is to know your Cost of Doing Business (CODB). Fortunately, the NPPA makes it really easy for you.

NPPA: Cost of Doing Business Calculator

Make a Model Release on an iPhone

Hands down, the iPhone is the best damn tool a photographer can have. Here’s one more reason why:

iRelease helps transform your old paper model release forms into information you can use. This powerful cloud based mobile application, in combination with its sophisticated ‘Live Syncing’ online account, organizes your forms into an easy to use and robust online filing system. It’s just a simple three step process, type in the models details, get them to sign the screen, take their photo, and then the device takes over from there. It automatically creates a complete model release from, saves a copy to your device and syncs the form to your online account. You can even email a PDF directly from the application. Its quick & easy, and it does the heavy lifting for you!

via iRelease.